We don’t make SEO any more complicated than it needs to be. Google wants to return a search result that gives the user what they’re looking for, so you’ll achieve a higher ranking if your site ticks two boxes.
Firstly, it must be well-built so that Google and other search engines can identify it.
Secondly, it must provide visitors with a quality experience. Google will measure the length of time your visitors stay on your site, the number of pages they visit when they’re there, and the nature and quality of links to your site from other sources. That’s where our content marketing and PR expertise makes all the difference.
Google is always changing its algorithm that delivers search results. So it’s important to work with people who understand how to help your business in the short and long-term.