Insight

Cotswold Collections Appoints Activepage

We are delighted to have been appointed by Cotswold Collections, the well-known women’s clothing and accessories brand.  The company, which is based near Cheltenham, was established more than 20 years ago and has built a fine reputation for beautiful, quality clothing in classic styles.

The Brief

Cotswold Collections is a predominantly mail order business, with some 7 catalogues issued to customers each year. This is underpinned by a successful online shop (www.cotswoldcollections.com) which is enjoying year-on-year growth.  Our brief is to help accelerate this growth by helping Cotswold Collections to reach more customers online.

The Solution

We are working with Cotswold Collections on a retained basis to increase the visibility of the website on Google, Bing and Yahoo!  Our objective is to promote Cotswold Collections to a larger audience, helping to draw more prospective customers to the website.  Throughout the project we will be working closely with Cotswold Collections’ internal marketing team.

What the client says

“Sales via the web are growing year-on-year, but we know this is just the tip of the iceberg.  We’re looking forward to working with Activepage over the coming months as they help us in a myriad of ways to attract more potential customers to our website.”